Each of the three main ecommerce platforms (Shopify, BigCommerce, and WooCommerce) are going through major overhauls. And it's going to change how you do ecommerce in a big way…

• Shopify’s “Sidekick” is coming out this month

• BigCommerce has partnered with Google to integrate with AI

• WooCommerce has big AI-integration plans

Which means…

AI is going to be integrated into every major ecommerce platform very soon.

And that means soon every seller in every market will have direct access to large-scale AI-powered tools to increase their content production.

If you act now, you can be an early mover into this fresh “blue ocean” opportunity.

And now is the time to have a plan to either set up or or to scale up your AI-content production machine.

Even if you're non-technical or not a writer, you can use a couple easy AI tools to help semi-automate your ability to create content at scale.

And these tools are coming soon to an ecommerce platform near you. And as these tools evolve and mature, they are going to continue to make content production even easier.

In today’s Deep Dive we walk you through the 5 easiest steps to prepare you for the content stampede. With…

A sneaky bonus tip on how to produce content that makes your brand stand out from the crowd.

Let’s dive in!

She Turned $2K Into $25,000 Per Month in Semi-Passive Income
When Lisa bought her website for $2k, there were many months where she wanted to quit because it was too hard. Today, her initial $2k website purchase brings in $25,000 per month in semi-passive income. Click the link above to watch the limited-time free masterclass on how she did it.
[SPONSORED BY: The eBusiness Institute]

BigCommerce is Partnering with Google to bring AI to Ecom Sellers
The partnership will bring AI-powered writing and SEO, personalized storefronts and product recommendations, deeper insight into business performance with AI-driven data analytics.

Sellers on WooCommerce and Squarespace Can Now Have International Taxes Done by Stripe
Stripe Tax now integrates with the large ecommerce platforms to make it easier to sell cross-border and meet tax requirements. Now sellers can meet their sales tax, VAT, and GST obligations automatically.

The Case For Taking Regular Dividends From Your Business
When should you invest money in your business, and when should you pull it out? In this EcommerceFuel Podcast episode, Andrew Youderian shares who should think about drawing money from their business, as well as the three compelling reasons to seriously contemplate this move.

Frustrated with your ChatGPT results?

These common mistakes might be the culprits:

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❌ Overlooking ChatGPT's behavior-controlling roles

❌ Allowing ChatGPT to guess rather than providing specifics

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How to Be An Early Mover In The Latest Ecommerce Marketing Boon: AI-Content at Scale

Setting up AI for content writing takes a bit of work upfront, but the ROI you get on your time investment in the end is so valuable you’ll quickly thank yourself.

While AI takes the majority of content production workloads, there still needs to be a human involved in the process. But that doesn’t have to be you…

Once you’ve set up the system you can hire a VA to oversee content production. Or a copywriter if you want really high-converting content.

Here are the 5 steps to get your mostly-automated content machine up and running using AI content tools built into your ecommerce platform:

1. Choose A Business Goal for Your Content

Have a think about what business goal you want your content to achieve.

If it’s more sales, then you might want to create sales-focused content. If it’s more brand reach, then search-optimized content could be best.

2. Give AI Its Mission Instructions

We’ll not cover how to activate the AI content tool here. Each is unique and will come with video walkthroughs. But when it comes to giving your data and instructions…

If you already have a blog, you can feed the tool with your old posts. It’ll get an idea of your brand tone, voice and cadence. If you don’t have a blog…

Provide it with your About Us page, product descriptions, social posts or any other content you have to give it info about your products and business.

Then onto the dynamite data: customer reviews and feedback.

Use this to give AI context of your customer’s needs, pains, desires and fears.

With this intel it can produce emotionally-persuasive content that converts, and…

Can attract more similar customers.

3. Review What It Spits Out

You’ll want to have a human reviewing the content. Not for writing errors (AI’s pretty good with its P’s and Q’s), but to check facts and statements. Because AI is…

Not fully aware of the accuracy of what it produces. You see…

The content AI produces is only as good as the data and instructions you feed it.

After you’ve done a few test runs and you’re happy enough with what AI’s producing, the job isn’t quite finished yet.

4. Add YOU to Your Content

As you can imagine, the floodgates to AI-content are about to blast open. Every single one of your competitors will be churning out articles.

It’ll be important to differentiate your content. The best way to do this…

Whatever content you have AI write for you, tell AI to consider your brand. 

This is where feeding it your About Us page makes a difference. Instead of a generic “How to Get the Right Temperature for Your Baby Milk”...

Your article can be personal to your brand. For example, if you’re a new mother who created a store selling temperature-controlled milk bottles, your post might read…

“Attention New Mothers: Getting the Right Temperature for Your Baby’s Milk (Every Time) Is Easier Than You Think”

And don’t forget to use your dynamite data…

Feed product reviews, chatbot conversations, emails, and customer surveys into AI and ask it to identify common topics.

Those topics will provide you with the highest-converting content ideas, guaranteed!

5. Have A Person Watching “Over the Shoulder” Of Your AI Tool

Once you’ve got your topics decided and you’re starting to publish…

Have a VA or content writer keep an eye on performance.

See which content is generating the most sales, traffic or conversions and which is not. Then…

Focus on producing more of the content that wins and less that fails.

You might think you don’t have the time to integrate AI into your business, but the beauty of AI is the ROI you get on your time investment.

The amount of compounded hours you save over the course of a year is astronomical compared to the few hours you put into integration.

And with AI content writing tools coming into every major ecommerce platform soon, it’s the perfect time to be an early mover into the new “Facebook Ads of 2015” opportunity.

What did you like or dislike about today’s Deep Dive? Let us know in the comment box after you give your rating below 👇

See you in a few days!

The Early Checkout Team

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