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9 Short-Form Video Content Ideas To Drive More Organic Sales
The Early Checkout
The Ecom Growth Newsletter #65
In 2022, Short form video content took the world by storm, and TikTok is quickly becoming one of the most popular social media platforms because of it. Its unique features and scary good algorithm offers a massive opportunity for store owners to reach their target audience with ease.
Every other social platform has taken notice! You have Facebook/Instagram with Reels, Youtube with shorts and Snap with Spotlight.
In this issue, we are going to provide you with 9 content Ideas and live examples that you can swipe and deploy in your organic short-form video strategy!
Let’s get into it…
Pulse
TikTok 2023 Trends Report (Click Here)
TikTok’s plan to get more advertising dollars with cheap ads (Click Here)
7 Best Inbound Marketing Strategies for Your Business (Click Here)
Emotional Persuasion: The Key to Getting People to Do What You Want (Click Here)
Trends
TikTok
TikTok is a social media platform that allows users to create and share short-form videos with various editing tools and features.
Want to see the latest TikTok trends? (Click Here)
Source Link: (Click Here)
Actionable
Tiktok and short-form video growth is undeniable! It’s literally the last frontier for organic reach on social. With the cost of advertising increasing, it is nice to have those organic cha-chings from your store. With a proven strategy, you increase your odds of going viral and generating more sales!
But coming up with your own content ideas for you organic short form video strategy can be alot.
With so many directions to go, we wanted to provide you with nine different content examples that you can swipe and deploy right away to drive those conversions:
#1. Product demos and unboxing: Create short, engaging videos that showcase your products in action. Use eye-catching visuals and clear, concise language to highlight key features and benefits.
Live example: (Click Here)
#2. Customer Testimonials: Create videos featuring satisfied customers talking about their positive experiences with your products.
Live example: (Click Here)
#3. How-to tutorials: Create videos that teach customers how to use your products, giving them the information they need to make an informed purchase.
Live example: (Click Here)
#4. Behind-the-scenes look: Create videos that give customers an inside look at your business and the people behind it. This can help build trust and loyalty.
Live example: (Click Here)
#5. Seasonal and holiday promotions: Create videos that showcase your products in the context of a particular season or holiday and offer special promotions or discounts.
Live example: (Click Here)
#6. Influencer partnerships: Partner with popular TikTok influencers in your niche to showcase your products and reach a larger audience.
Live example: (Click Here)
#7. User-generated content (UGC): Encourage your customers to create content featuring your products and re-share it on your TikTok page.
Live example: (Click Here)
#8. Contests and giveaways: Host a contest or giveaway to encourage engagement and increase brand awareness.
Live example: (Click Here)
#9. Use TikTok's Trends: Such as filters, stickers, trends and sounds, to tap into existing excitement and make your brand more relevant.
Live example: (Click Here)
Deal
Looking to expand your online presence and reach new customers? Look no further than TikTok's Ad Library!
With over 1 billion active users, TikTok has quickly become one of the most popular social media platforms, and with its unique features and algorithm, it offers a vast potential for store owners to reach their target audience.
The Ad Library feature allows you to research your competition and get inspiration for your own campaigns. With the Ad library, you can access the metrics behind the ads, information on who paid for the ads and how much they spent, and it also allows you to see the different ads that are running on the platform.
The best part is that it’s 100% free! (Click Here)
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The Early Checkout Team
Today's Issue was written by: Zachary J. Radford
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Quote
“Engage rather than sell … Work as a co-creator, not a marketer.”
P.S. Have fun this week! ♥
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